{"id":5155,"date":"2025-08-20T16:13:49","date_gmt":"2025-08-20T19:13:49","guid":{"rendered":"https:\/\/trescon.com.br\/altos-ejecutivos-del-sector-minorista-brasileno-debaten-sobre-movilidad-y-comercio-electronico\/"},"modified":"2026-04-15T17:19:58","modified_gmt":"2026-04-15T20:19:58","slug":"altos-ejecutivos-del-sector-minorista-brasileno-debaten-sobre-movilidad-y-comercio-electronico","status":"publish","type":"post","link":"https:\/\/trescon.com.br\/es\/altos-ejecutivos-del-sector-minorista-brasileno-debaten-sobre-movilidad-y-comercio-electronico\/","title":{"rendered":"Altos ejecutivos del sector minorista brasile\u00f1o debaten sobre movilidad y comercio electr\u00f3nico."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5155\" class=\"elementor elementor-5155 elementor-736\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"has_eae_slider elementor-element elementor-element-a3c0906 e-con-full e-flex jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-eae-slider=\"50702\" data-id=\"a3c0906\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-625d99b e-flex e-con-boxed jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-eae-slider=\"81221\" data-id=\"625d99b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c172f28 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"c172f28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #0b95da;\"><strong><a style=\"color: #0b95da;\" href=\"https:\/\/trescon.com.br\/blog-conteudos-sobre-tecnologia-e-inovacao\/\">Blog<\/a><\/strong><\/span>&gt;&gt; Altos ejecutivos del sector minorista brasile\u00f1o debaten sobre movilidad y comercio electr\u00f3nico.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-6deffd6 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-eae-slider=\"20554\" data-id=\"6deffd6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;position&quot;:&quot;fixed&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a87f8ad elementor-view-default jltma-glass-effect-no elementor-widget elementor-widget-icon\" data-id=\"a87f8ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"jltma-material-icon jltma-material-icon-share\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2c0ca6 elementor-share-buttons--view-icon elementor-share-buttons--skin-flat elementor-share-buttons--shape-circle elementor-grid-0 elementor-share-buttons--color-official jltma-glass-effect-no elementor-widget elementor-widget-share-buttons\" data-id=\"f2c0ca6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Compartir en linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-linkedin\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_whatsapp\" role=\"button\" tabindex=\"0\" aria-label=\"Compartir en whatsapp\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-whatsapp\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M380.9 97.1C339 55.1 283.2 32 223.9 32c-122.4 0-222 99.6-222 222 0 39.1 10.2 77.3 29.6 111L0 480l117.7-30.9c32.4 17.7 68.9 27 106.1 27h.1c122.3 0 224.1-99.6 224.1-222 0-59.3-25.2-115-67.1-157zm-157 341.6c-33.2 0-65.7-8.9-94-25.7l-6.7-4-69.8 18.3L72 359.2l-4.4-7c-18.5-29.4-28.2-63.3-28.2-98.2 0-101.7 82.8-184.5 184.6-184.5 49.3 0 95.6 19.2 130.4 54.1 34.8 34.9 56.2 81.2 56.1 130.5 0 101.8-84.9 184.6-186.6 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xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M389.2 48h70.6L305.6 224.2 487 464H345L233.7 318.6 106.5 464H35.8L200.7 275.5 26.8 48H172.4L272.9 180.9 389.2 48zM364.4 421.8h39.1L151.1 88h-42L364.4 421.8z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_telegram\" role=\"button\" tabindex=\"0\" aria-label=\"Compartir en telegram\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-telegram\" viewBox=\"0 0 496 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M248 8C111 8 0 119 0 256s111 248 248 248 248-111 248-248S385 8 248 8zm121.8 169.9l-40.7 191.8c-3 13.6-11.1 16.9-22.4 10.5l-62-45.7-29.9 28.8c-3.3 3.3-6.1 6.1-12.5 6.1l4.4-63.1 114.9-103.8c5-4.4-1.1-6.9-7.7-2.5l-142 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class=\"elementor-heading-title elementor-size-default\">Ejecutivos clave del sector minorista brasile\u00f1o.\n Hablan sobre movilidad y comercio electr\u00f3nico.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-642ef4d jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"642ef4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9159021 elementor-widget elementor-widget-text-editor\" data-id=\"9159021\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n<div class=\"elementor-widget-container\">\n<p><em>La conferencia abord\u00f3 las formas de aplicar la movilidad para transformar los procesos de compra y venta en el mercado brasile\u00f1o.<\/em><\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c489ff jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"3c489ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9159021 elementor-widget elementor-widget-text-editor\" data-id=\"9159021\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\"><div class=\"elementor-widget-container\"><p><span style=\"font-family: Poppins, sans-serif; font-size: 1rem; letter-spacing: 0.15px;\">El 5 de junio, M\u00e1rio Fernandes, gerente de negocios multicanal de 3CON, asisti\u00f3 al Congreso de TI y Comercio Minorista 2013. En el panel se debati\u00f3 c\u00f3mo este nuevo canal ha impactado tanto al comercio minorista f\u00edsico como al virtual, as\u00ed como la forma en que la movilidad deber\u00eda aplicarse a los procesos de compra y venta. <\/span><\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-8b2c668 e-con-full e-flex jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-eae-slider=\"17128\" data-id=\"8b2c668\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-045c528 elementor-blockquote--skin-quotation elementor-blockquote--align-left jltma-glass-effect-no elementor-widget elementor-widget-blockquote\" data-id=\"045c528\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\t\u201cEste panel, en concreto, fue muy importante porque logr\u00f3 demostrar a los minoristas que estamos viviendo una nueva fase en el comercio. Adem\u00e1s, pudimos comprobar que es posible combinar estas tres modalidades de venta: f\u00edsica, online y m\u00f3vil.\u201d\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">\u2014 M\u00e1rio Fernandes<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2f2168 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"b2f2168\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9159021 elementor-widget elementor-widget-text-editor\" data-id=\"9159021\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\"><div class=\"elementor-widget-container\"><p>Cristiano Oliveira, vicepresidente de Aplicaciones Empresariales de Kony, inaugur\u00f3 las presentaciones explicando en detalle la relaci\u00f3n entre el comercio electr\u00f3nico y el comercio minorista tradicional. \u00abHoy en d\u00eda, el n\u00famero de personas que compran online est\u00e1 creciendo significativamente, y la tendencia es que esta cifra siga aumentando. Un aspecto muy interesante es que las empresas que utilizan el comercio electr\u00f3nico no son nuevas, sino empresas tradicionales que se han adentrado en el mundo digital. Alrededor del 80 % de las empresas que entran en este mercado tambi\u00e9n tienen tiendas f\u00edsicas; solo el 20 % existe exclusivamente en el mundo virtual. El sector est\u00e1 abierto a todos\u00bb, afirm\u00f3 Oliveira. <\/p><div class=\"elementor-element elementor-element-89e36cc elementor-widget elementor-widget-text-editor\" data-id=\"89e36cc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\"><div class=\"elementor-widget-container\"><div class=\"elementor-element elementor-element-35e1bb8 elementor-widget elementor-widget-text-editor\" data-id=\"35e1bb8\" data-element_type=\"text-editor.default\"><div class=\"elementor-widget-container\"><div class=\"elementor-text-editor elementor-clearfix\"><p>Seg\u00fan \u00e9l, con la evoluci\u00f3n del mercado online, el comercio f\u00edsico necesita encontrar nuevas soluciones para sobrevivir. \u00abEl vendedor debe ofrecer experiencia y movilidad al cliente para lograr un mayor \u00e9xito en las ventas. Y para facilitar este trabajo, los vendedores deber\u00edan tener mucha m\u00e1s informaci\u00f3n sobre sus respectivos clientes\u00bb, a\u00f1adi\u00f3. <\/p><p>Despu\u00e9s de la presentaci\u00f3n de Kony, Gra\u00e7a Sermound, directora editorial de las revistas Decision Report y Risk Report, moder\u00f3 un debate que reuni\u00f3 a Marcos Paulo, CIO de Dellavia Pneus; Rosana Pereira, Gerente Corporativa de TI de Iguatemi Empresa de Centros Comerciales; Luiza Severo, Gerente de Comercio Electr\u00f3nico de Gimba; Eduardo Terra, vicepresidente de Ibevar; y Ubirajara Santos, CIO de Adi\u00e7\u00e3o Distribui\u00e7\u00e3o Express. El periodista inici\u00f3 el debate preguntando a los participantes sobre los desaf\u00edos y perspectivas del retail brasile\u00f1o. <\/p><p>\u201cLa velocidad a la que la tecnolog\u00eda llega hoy al comercio minorista es muy alta, por lo que es dif\u00edcil hablar de empresas que est\u00e9n preparadas para este gran cambio, pero dir\u00eda que todo el sector ya deber\u00eda estar prepar\u00e1ndose\u201d, respondi\u00f3 Eduardo Terra, de Ibevar. \u00c9l y los dem\u00e1s coincidieron en que, a pesar de toda la tecnolog\u00eda existente, todav\u00eda existe una gran preocupaci\u00f3n por el comercio minorista f\u00edsico. Pero para Luiza Severo, gerente de comercio electr\u00f3nico de Gimba, el mercado f\u00edsico no corre peligro de desaparecer. \u201cCada persona tiene sus propias caracter\u00edsticas. Mientras que algunos prefieren comprar en l\u00ednea, otros optan por ir en persona a ver los productos\u201d, explic\u00f3 Luiza.   <\/p><p>Para los participantes, la tecnolog\u00eda de comercio m\u00f3vil ha llegado para ayudar tanto al mercado online como al f\u00edsico, ya que con este tipo de plataforma las empresas pueden hacer que sus clientes se sientan m\u00e1s c\u00f3modos. \u00abEstamos realizando un estudio para integrar ambos negocios, de modo que el cliente tenga m\u00e1s facilidad para realizar sus compras. Nos gustar\u00eda que ambos trabajaran juntos\u00bb, afirm\u00f3 Ubirajara Santos, CIO de Adi\u00e7\u00e3o Distribui\u00e7\u00e3o Express. <\/p><p>Rosana Pereira, gerente de TI de Iguatemi, cree que el \u00e9xito de las tiendas f\u00edsicas depender\u00e1 en gran medida de la capacitaci\u00f3n del personal. \u00abCapacitar al vendedor y prepararlo para atender a un cliente espec\u00edfico es la mejor manera de mejorar las ventas, ya que los clientes se sentir\u00e1n mucho m\u00e1s c\u00f3modos sabiendo que el dependiente puede ayudarlos perfectamente\u00bb, afirm\u00f3. Por su parte, Marcos Paulo, director de inform\u00e1tica de Dellavia, agreg\u00f3: \u00abLos clientes suelen llegar a la tienda sabiendo ya lo que quieren ver y comprar, por lo que los empleados deben estar preparados para esa recepci\u00f3n\u00bb.  <\/p><p>Durante el evento, los ponentes tambi\u00e9n comentaron las elevadas inversiones que el sector minorista brasile\u00f1o deber\u00e1 realizar para entrar de lleno en la era de la movilidad.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6b012e jltma-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"e6b012e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vea el v\u00eddeo de las ponencias del evento.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-1559276 e-con-full e-flex jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-eae-slider=\"87541\" data-id=\"1559276\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5ee02fc jltma-glass-effect-no elementor-widget elementor-widget-video\" data-id=\"5ee02fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=CV4LAI6wfkM&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-9fe1623 e-flex e-con-boxed jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-eae-slider=\"70656\" data-id=\"9fe1623\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25a73c0 elementor-widget-divider--view-line jltma-glass-effect-no elementor-widget elementor-widget-divider\" data-id=\"25a73c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3acbd93 jltma-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"3acbd93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Otros art\u00edculos:<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7104b14 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 jltma-glass-effect-no elementor-widget elementor-widget-loop-grid\" data-id=\"7104b14\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:5482,&quot;_skin&quot;:&quot;post&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t<style id=\"loop-5482\">.elementor-5482 .elementor-element.elementor-element-475677a{--display:flex;--flex-direction:column;--container-widget-width:calc( ( 1 - var( --container-widget-flex-grow ) ) * 100% );--container-widget-height:initial;--container-widget-flex-grow:0;--container-widget-align-self:initial;--flex-wrap-mobile:wrap;--align-items:center;--gap:0px 0px;--row-gap:0px;--column-gap:0px;}.elementor-widget-theme-post-featured-image .widget-image-caption{color:var( --e-global-color-text );font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );}.elementor-5482 .elementor-element.elementor-element-0722b34 img{width:384px;height:192px;object-fit:cover;object-position:center center;border-radius:16px 16px 16px 16px;}.elementor-5482 .elementor-element.elementor-element-0722b34 > .elementor-widget-container{margin:0px 0px 20px 0px;}.elementor-widget-post-info .elementor-icon-list-item:not(:last-child):after{border-color:var( --e-global-color-text );}.elementor-widget-post-info .elementor-icon-list-icon i{color:var( --e-global-color-primary );}.elementor-widget-post-info .elementor-icon-list-icon svg{fill:var( --e-global-color-primary );}.elementor-widget-post-info .elementor-icon-list-text, .elementor-widget-post-info .elementor-icon-list-text a{color:var( --e-global-color-secondary );}.elementor-widget-post-info .elementor-icon-list-item{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );}.elementor-5482 .elementor-element.elementor-element-028549f .elementor-icon-list-icon{width:14px;}.elementor-5482 .elementor-element.elementor-element-028549f .elementor-icon-list-icon i{font-size:14px;}.elementor-5482 .elementor-element.elementor-element-028549f .elementor-icon-list-icon svg{--e-icon-list-icon-size:14px;}.elementor-5482 .elementor-element.elementor-element-028549f .elementor-icon-list-text, .elementor-5482 .elementor-element.elementor-element-028549f .elementor-icon-list-text a{color:var( --e-global-color-text );}.elementor-5482 .elementor-element.elementor-element-028549f .elementor-icon-list-item{font-family:\"Poppins\", Sans-serif;font-size:12px;font-weight:400;text-transform:capitalize;letter-spacing:0.4px;}.elementor-5482 .elementor-element.elementor-element-028549f > .elementor-widget-container{margin:0px 0px 0px 0px;padding:5px 0px 5px 10px;border-style:solid;border-width:0px 0px 0px 7px;border-color:var( --e-global-color-secondary );border-radius:5px 5px 5px 5px;box-shadow:4px 4px 4px 0px rgba(0, 0, 0, 0.10196078431372549);}.elementor-5482 .elementor-element.elementor-element-028549f{width:100%;max-width:100%;}.elementor-widget-theme-post-title .elementor-heading-title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );color:var( --e-global-color-primary );}.elementor-5482 .elementor-element.elementor-element-d6e51c3 .elementor-heading-title{font-family:\"Poppins\", Sans-serif;font-size:1.25rem;font-weight:600;line-height:1.7rem;}.elementor-5482 .elementor-element.elementor-element-d6e51c3 > .elementor-widget-container{margin:20px 0px 8px 0px;}.elementor-5482 .elementor-element.elementor-element-3db0d23{--display:flex;--min-height:90px;--gap:0px 0px;--row-gap:0px;--column-gap:0px;--margin-top:0px;--margin-bottom:0px;--margin-left:0px;--margin-right:0px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-widget-theme-post-excerpt .elementor-widget-container{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );color:var( --e-global-color-text );}.elementor-5482 .elementor-element.elementor-element-1babee8 .elementor-widget-container{font-family:\"Poppins\", Sans-serif;font-size:0.875rem;font-weight:400;line-height:1.4rem;}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"5482\" class=\"elementor elementor-5482 elementor-1042 elementor-1042 e-loop-item e-loop-item-5062 post-5062 post type-post status-publish format-standard has-post-thumbnail hentry category-noticias tag-innovacion tag-logistica tag-transformacion-digital\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"has_eae_slider elementor-element elementor-element-475677a e-flex e-con-boxed jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-eae-slider=\"3437\" data-id=\"475677a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0722b34 jltma-glass-effect-no elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"0722b34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/trescon.com.br\/es\/el-mercado-logistico-brasileno-valorado-en-112-billones-de-dolares-atrae-a-los-promotores-inmobiliarios\/\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_automacao-logistica-1024x576.jpg\" class=\"attachment-large size-large wp-image-5063\" alt=\"Blog de 3CON | El mercado log\u00edstico de 11,2 billones de d\u00f3lares atrae a los desarrolladores\" srcset=\"https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_automacao-logistica-1024x576.jpg 1024w, https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_automacao-logistica-300x169.jpg 300w, https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_automacao-logistica-768x432.jpg 768w, https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_automacao-logistica-1536x864.jpg 1536w, https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_automacao-logistica.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-028549f elementor-align-left elementor-widget__width-inherit jltma-glass-effect-no elementor-widget elementor-widget-post-info\" data-id=\"028549f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-c3654b5\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-custom\">\n\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/trescon.com.br\/es\/tag\/innovacion\/\" rel=\"tag\">Innovaci\u00f3n<\/a>&nbsp;&nbsp; \u2022 &nbsp;&nbsp;<a href=\"https:\/\/trescon.com.br\/es\/tag\/logistica\/\" rel=\"tag\">log\u00edstica<\/a>&nbsp;&nbsp; \u2022 &nbsp;&nbsp;<a href=\"https:\/\/trescon.com.br\/es\/tag\/transformacion-digital\/\" rel=\"tag\">Transformaci\u00f3n digital<\/a>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6e51c3 jltma-glass-effect-no elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"d6e51c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/trescon.com.br\/es\/el-mercado-logistico-brasileno-valorado-en-112-billones-de-dolares-atrae-a-los-promotores-inmobiliarios\/\">El mercado log\u00edstico brasile\u00f1o, valorado en 11,2 billones de d\u00f3lares, atrae a los promotores inmobiliarios.<\/a><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-3db0d23 e-con-full e-flex jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-eae-slider=\"40025\" data-id=\"3db0d23\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1babee8 jltma-glass-effect-no elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"1babee8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tDescubra c\u00f3mo la automatizaci\u00f3n log\u00edstica reduce errores, aumenta la eficiencia e impulsa un mercado global de billones de d\u00f3lares en r\u00e1pido crecimiento.\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"5482\" class=\"elementor elementor-5482 elementor-1042 elementor-1042 e-loop-item e-loop-item-5102 post-5102 post type-post status-publish format-standard has-post-thumbnail hentry category-noticias tag-logistica tag-transformacion-digital\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"has_eae_slider elementor-element elementor-element-475677a e-flex e-con-boxed jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-eae-slider=\"3437\" data-id=\"475677a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0722b34 jltma-glass-effect-no elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"0722b34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/trescon.com.br\/es\/por-donde-empezar-la-transformacion-digital-de-su-operacion-logistica\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"450\" data-src=\"https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_transformacao-digital-na-logistica-1024x576.jpg\" class=\"attachment-large size-large wp-image-5104 lazyload\" alt=\"Blog de 3CON | Por d\u00f3nde empezar la transformaci\u00f3n digital en las operaciones log\u00edsticas\" data-srcset=\"https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_transformacao-digital-na-logistica-1024x576.jpg 1024w, https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_transformacao-digital-na-logistica-300x169.jpg 300w, https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_transformacao-digital-na-logistica-768x432.jpg 768w, https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_transformacao-digital-na-logistica-1536x864.jpg 1536w, https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_transformacao-digital-na-logistica.jpg 1920w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/450;\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-028549f elementor-align-left elementor-widget__width-inherit jltma-glass-effect-no elementor-widget elementor-widget-post-info\" data-id=\"028549f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-c3654b5\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-custom\">\n\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/trescon.com.br\/es\/tag\/logistica\/\" rel=\"tag\">log\u00edstica<\/a>&nbsp;&nbsp; \u2022 &nbsp;&nbsp;<a href=\"https:\/\/trescon.com.br\/es\/tag\/transformacion-digital\/\" rel=\"tag\">Transformaci\u00f3n digital<\/a>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6e51c3 jltma-glass-effect-no elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"d6e51c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/trescon.com.br\/es\/por-donde-empezar-la-transformacion-digital-de-su-operacion-logistica\/\">\u00bfPor d\u00f3nde empezar la transformaci\u00f3n digital de su operaci\u00f3n log\u00edstica?<\/a><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-3db0d23 e-con-full e-flex jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-eae-slider=\"40025\" data-id=\"3db0d23\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1babee8 jltma-glass-effect-no elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"1babee8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tAprenda c\u00f3mo dar los primeros pasos en la transformaci\u00f3n digital de la log\u00edstica con seguimiento inteligente, automatizaci\u00f3n y gesti\u00f3n en tiempo real.\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"5482\" class=\"elementor elementor-5482 elementor-1042 elementor-1042 e-loop-item e-loop-item-5078 post-5078 post type-post status-publish format-standard has-post-thumbnail hentry category-noticias tag-minorista\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"has_eae_slider elementor-element elementor-element-475677a e-flex e-con-boxed jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-eae-slider=\"3437\" data-id=\"475677a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0722b34 jltma-glass-effect-no elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"0722b34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/trescon.com.br\/es\/como-puede-la-tecnologia-ayudar-al-sector-minorista\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"450\" data-src=\"https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_tecnologia-no-varejo-1024x576.jpg\" class=\"attachment-large size-large wp-image-5079 lazyload\" alt=\"Blog de 3CON | Tecnolog\u00eda en el comercio minorista: c\u00f3mo innovar, reducir costes y aumentar las ventas\" data-srcset=\"https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_tecnologia-no-varejo-1024x576.jpg 1024w, https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_tecnologia-no-varejo-300x169.jpg 300w, https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_tecnologia-no-varejo-768x432.jpg 768w, https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_tecnologia-no-varejo-1536x864.jpg 1536w, https:\/\/trescon.com.br\/wp-content\/uploads\/2025\/09\/blog-3con_tecnologia-no-varejo.jpg 1920w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/450;\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-028549f elementor-align-left elementor-widget__width-inherit jltma-glass-effect-no elementor-widget elementor-widget-post-info\" data-id=\"028549f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-c3654b5\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-custom\">\n\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/trescon.com.br\/es\/tag\/minorista\/\" rel=\"tag\">minorista<\/a>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6e51c3 jltma-glass-effect-no elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"d6e51c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/trescon.com.br\/es\/como-puede-la-tecnologia-ayudar-al-sector-minorista\/\">\u00bfC\u00f3mo puede la tecnolog\u00eda ayudar al sector minorista?<\/a><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-3db0d23 e-con-full e-flex jltma-glass-effect-no wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-eae-slider=\"40025\" data-id=\"3db0d23\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1babee8 jltma-glass-effect-no elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"1babee8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tDescubra c\u00f3mo la tecnolog\u00eda en el sector minorista ayuda con la automatizaci\u00f3n, la reducci\u00f3n de costes y la optimizaci\u00f3n de procesos para impulsar las ventas y la eficiencia.\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4699efc elementor-widget__width-inherit elementor-fixed jltma-glass-effect-no elementor-widget elementor-widget-progress-tracker\" data-id=\"4699efc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;fixed&quot;,&quot;type&quot;:&quot;horizontal&quot;,&quot;relative_to&quot;:&quot;entire_page&quot;,&quot;percentage&quot;:&quot;no&quot;}\" data-widget_type=\"progress-tracker.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"elementor-scrolling-tracker elementor-scrolling-tracker-horizontal elementor-scrolling-tracker-alignment-\">\n\t\t\t\t\t\t<div class=\"current-progress\">\n\t\t\t\t\t<div class=\"current-progress-percentage\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>En el Congreso de TI y Comercio Minorista de 2013 se analiz\u00f3 c\u00f3mo la movilidad en el comercio minorista y el comercio electr\u00f3nico brasile\u00f1os est\u00e1n transformando los procesos de compra y venta en Brasil.<\/p>\n","protected":false},"author":1,"featured_media":5162,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[55,44,56],"class_list":["post-5155","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-comercio-electronico","tag-minorista","tag-movilidad"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/trescon.com.br\/es\/wp-json\/wp\/v2\/posts\/5155","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/trescon.com.br\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/trescon.com.br\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/trescon.com.br\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/trescon.com.br\/es\/wp-json\/wp\/v2\/comments?post=5155"}],"version-history":[{"count":1,"href":"https:\/\/trescon.com.br\/es\/wp-json\/wp\/v2\/posts\/5155\/revisions"}],"predecessor-version":[{"id":5167,"href":"https:\/\/trescon.com.br\/es\/wp-json\/wp\/v2\/posts\/5155\/revisions\/5167"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/trescon.com.br\/es\/wp-json\/wp\/v2\/media\/5162"}],"wp:attachment":[{"href":"https:\/\/trescon.com.br\/es\/wp-json\/wp\/v2\/media?parent=5155"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/trescon.com.br\/es\/wp-json\/wp\/v2\/categories?post=5155"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/trescon.com.br\/es\/wp-json\/wp\/v2\/tags?post=5155"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}